I had so much fun creating our very first Christmas card this year and wanted to share some of the process steps with you! If you follow me on instagram - I shared a lot of it on my story as well but wanted to properly document here also. I decided to go all out with the art, design, and additional elements of these cards.
Here is everything that was included:
Card side 1: Calligraphy of the verse Isaiah 9:6 (one of my favorite Christmas scriptures) + printed with digital foil
Card side 2: A watercolor USA map + line drawings of 8 places we visited + 6 photos from our trip + lettering & type
Envelopes: Calligraphy addressing, envelope liner lettering of “O Holy Night” lyrics, and “Noel” and “Merry Christmas” wax seals
Stamps: Christmas- themed, ‘O Beautiful’, and/or National Parks
The letter: Jordan’s contribution — Read it here — I added a little bit of calligraphy to that as well
card: foil lettering
Card: usa trip
envelopes
Stamps
There were so many steps in this process (and I kept thinking of things to add along the way). Here’s the process broken down by type of artistic endeavor:
Calligraphy & Lettering
Watercolor painting
Scanning and Digitizing
Digital art (on my iPad)
Layout Design (I used all 3 Adobe programs: Illustrator, Photoshop, and InDesign)
Printing
Assembly & Mailing
And here is a more detailed look at each piece that was created:
Card side 1: gold lettering
First step
Write the Isaiah 9:6 bible verse in dip pen calligraphy (multiple times…)
Scan
Vectorize calligraphy in Adobe Illustrator
Add in type
Design & re-design layout
Create cross at the top
Send vector art file to printer (outsourced)
Receive foil printed cards!
the final product
Card side 2: the great american tour
The Map:
Map out all of the locations from our trip using my online mapping tool
Draw the outline of the country and path of our trip (connecting the dots) in pencil
Paint the map (watercolor on paper)
Scan & digitize
Create the line drawings of locations on my iPad
Add drawings to the map
The Lettering
Calligraph “Merry Christmas”
Brush letter “from sea to shining sea”
Calligraph “love Kaitlyn & Jordan”
Scan and digitize
Designing
Create file in InDesign
Choose 6 photos from our trip to add
Add map file & lettering from photoshop
Play around with layout ideas
Add type for the location of each photo
Send file to printer
Envelope liner lettering
Watercolor brush lettering (a different technique than calligraphy) - for the ‘O Holy Night’ lyrics for the envelope liners
Place in the envelope liner template
Digitize the lettering in Photoshop (including making the lines straight since I messed that up a little…) Next time I’ll use my laser level or pencil in lines.
Print 50 copies
Assemble: See next section (below)
assembling & addressing the Envelopes
Once I got the envelope liners from the printer, it was time to assemble the envelopes.
1. Envelope liners
2. return address stamp
3. Calligraphy addressing
finishing touches
Getting ready to mail them all out: this became an all day affair - but so fun! Stacks of letters, envelopes, and stamps to adhere.
1. folding the letters
2. stuffing the envelopes
3. adding postage
4. checking envelopes
5. adding wax seals
6. a little photo shoot :)
7. Mailing time
8. arrived at your homes
thank you!
Thank you to everyone who messaged me that you received them (and enjoyed receiving it)!
Would love to hear your feedback on this blog post! And if you’d like to receive our card next year - let me know! I wish I had ordered more this year and plan to do it again for 2020 - now that I know what I am doing a little better. I also plan to offer Christmas card designing services this year if you are interested. I know we live in a very digital age but I will always love the look & feel of paper stationery and receiving cards in the mail.
- Kaitlyn Ashlee